PetFeedCalculator.com ("we," "our," or "us") respects your privacy. This Privacy Policy explains what information we collect, how we use it, and your rights regarding that information. By using this website, you agree to the terms described below.
1. Information We Collect
1.1 Information You Provide
The pet food calculator runs entirely in your browser. The weight, life stage, and other pet details you enter into the calculator are not transmitted to our servers and are not stored or associated with you in any way. All calculations happen locally on your device.
1.2 Automatically Collected Information
When you visit our website, we may automatically collect:
- Browser type and version
- Device type (desktop, mobile, tablet)
- Operating system
- Pages viewed and time spent on each page
- Referring URL (how you found us)
- General geographic location (country/region, not precise location)
- IP address (anonymized where possible)
This data is collected through cookies and analytics tools (see Section 3).
2. How We Use Your Information
We use the information described above to:
- Understand how visitors use the site and improve its functionality
- Diagnose technical problems
- Measure the reach and performance of our content
- Serve relevant advertising through Google AdSense
- Comply with legal obligations
We do not sell your personal information to third parties.
3. Cookies and Analytics
3.1 Google Analytics
We use Google Analytics to understand aggregate site usage patterns. Google Analytics is only loaded
after consent is established — either by clicking Accept on the cookie banner, or
through implied consent (see Section 3.3). If you consent, Google Analytics may set cookies (such as
_ga and _ga_*) to collect usage data. This data is anonymized and governed by
Google's Privacy Policy.
You can withdraw consent at any time by clearing your browser's local storage for this site, or by using the
Google Analytics Opt-out Browser Add-on.
3.2 Google AdSense
We display advertisements served by Google AdSense. Google may use cookies and tracking technologies to show you relevant ads based on your browsing history and interests. This is governed by Google's advertising policies. You can manage your ad personalization settings at adssettings.google.com.
3.3 Consent Preference Storage
We store your cookie consent choice (accepted or declined) in your browser's localStorage
under the key cookieConsent. This is not a cookie and contains no personal information —
it exists solely to avoid showing you the consent banner on every visit. You can clear it at any time
through your browser's developer tools or site data settings.
Implied consent: If you have not explicitly accepted or declined the banner, a 10-second grace period runs from when the banner first appears. If you interact with the site (for example, by scrolling, clicking, or pressing a key) at any point during that period, consent is recorded automatically when the countdown completes. If no interaction occurs during the countdown, your first interaction afterwards is treated as implied acceptance. In either case, the banner will be dismissed and your preference saved as accepted. You may still withdraw consent at any time as described above.
4. Third-Party Links
Our site may contain links to external websites. We are not responsible for the privacy practices of those sites and encourage you to review their privacy policies independently.
5. Children's Privacy
This website is not directed at children under the age of 13. We do not knowingly collect personal information from children under 13. If you believe a child has provided us with personal information, please contact us and we will delete it promptly.
6. Data Security
We implement reasonable technical and organizational measures to protect the information we hold. However, no transmission over the internet is 100% secure. Since the calculator does not transmit pet data to our servers, the primary security concern is limited to standard browsing data.
7. Your Rights
Depending on your location, you may have rights under applicable privacy laws (including GDPR for EU residents and CCPA for California residents) to:
- Access the personal data we hold about you
- Request correction of inaccurate data
- Request deletion of your data
- Object to or restrict our processing of your data
- Lodge a complaint with a supervisory authority
To exercise any of these rights, contact us at privacy@petfeedcalculator.com.
8. Changes to This Policy
We may update this Privacy Policy from time to time. The "Last updated" date at the top of this page will reflect any changes. Continued use of the site after an update constitutes your acceptance of the revised policy.
9. Contact Us
Questions about this Privacy Policy? Contact us at: privacy@petfeedcalculator.com